THE 2025 AVN MOST INSPIRING ACCOUNTANT AWARDS
Celebrating YOU, our amazing AVN members!
This is your opportunity to share your achievements, shout about your triumphs and generally blow your own trumpet!
“But I haven’t done anything award-worthy”
How often have we heard that?
AVN has run these awards for more than 20 years and we know that you don’t always recognise your own achievements. What’s more, you don’t want to look as if you’re bragging by entering.
And that’s why we’re asking the Practice Growth Experts to nominate member firms. Their perspective is invaluable, reminding you of things you hadn’t considered or had even forgotten about.
Of course, you can still enter by yourself and we’d love it if you do. You can enter via your AVN Dashboard or on CoachAccountable.
Either way, we suggest you talk to your PGE, start compiling your successes and make sure your entry reaches us by the deadline.
We can’t wait to hear what you’ve been doing!
Here’s how it works…
Save the date
As usual, we’ll be interviewing the category winners and announcing the overall winner of the Most Inspiring Accountant Award during a live webinar. We will also be inviting all category winners and their teams to join us in person for that session.
So as well as creating your entry, please make sure you are free on Thursday 16th October to come to the AVN office in Chesterfield, Derbyshire and be part of the celebrations!




Categories
The 2025 AVN Most Inspiring Accountant Awards cover seven categories, based around the AVN Roadmaps.
The winner in each category will be eligible to win the overall award, Most Inspiring Accountant of the Year 2025.
In addition, the AVN team will select the winner of the Rising Star Award, for the practice that has made significant progress in 2025.
See right for guidance on entering each category. The judges will be looking for the firm that can best answer these questions.
Interested in sponsoring the 2025 awards?
Position your brand alongside some of the most forward-thinking accountancy firms in the UK and beyond. Sponsorship packages are available – contact us for more details – info@avn.co.uk.
Have you defined clear goals for your practice and how you’re going to reach them?
How do you make sure that everyone on your team is working towards the same goals?
How have you adapted your practice to deal with changing circumstances?
Have you defined a meaningful brand for your practice that’s more than just ‘we’re accountants’?
Do you know who your ideal clients are?
Does every step of your customer journey convey the same message about your practice?
How do you ensure you are providing the services your clients really value?
Do you measure the impact you’ve had on their businesses?
Can you demonstrate the value you bring to your clients?
How have you gone above and beyond for your clients?
What sets your service levels apart from your competitors?
How do you get feedback and measure client happiness?
What systems do you have for ensuring everything in your practice gets done to a consistently high standard?
How have you used technology or outsourcing to improve productivity, efficiency and the client experience?
How effectively does your practice run when you aren’t there?
What do you do that others don’t to raise your profile?
How do you effectively market your practice to new clients?
How do you make sure you are reaching your target market?
Have you defined a purpose or ‘why’ for your practice?
How do you help your clients (and your team) achieve their ambitions?
How does your practice ‘give back’ in a wider sense?